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RRD Introduces Single-Source Folding Carton Service to Help Brands Design for Sustainability

The service tops off portfolio of packaging solutions RRD will showcase during its first ever PACK EXPO Las Vegas.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

R.R. Donnelley & Sons Company (RRD) will introduce its end-to-end, single-source folding carton service at PACK EXPO Las Vegas 2021 (Sept. 27-29, 2021; Las Vegas Convention Center).

Ideal for emerging brands as well as Fortune 500 companies across food and beverage, consumer electronics, health, beauty, nutraceutical and medical sectors, trading cards, and more, the service can streamline the design and production of folding cartons for material use efficiency, while minimizing waste, transportation, and associated costs.

RRD’s experts can initiate an assessment of client needs, examining current packaging formats and stock keeping units (SKUs) as well as distribution networks and the potential for future scalability. They also provide guidance on right sizing, minimizing paperboard, swapping mixed material components with recyclable ones, and selecting the right treatments, coatings, inks, and manufacturing process to achieve packaging that not only engages consumers, but helps brands reach their sustainability goals.

“We are thrilled to introduce these services during our first live appearance at PACK EXPO Las Vegas,” said Lisa Pruett, president, Packaging Solutions, Forms and Labels at RRD. “For years, RRD has been a converter of high-quality packaging. After 2020 posed many challenges to brands, we’re ready to step onto the industry’s stage as a resource, a partner, and an innovator to help more companies achieve the kind of packaging that keeps consumers coming back.”

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